Real Market Fresh
ui/ux, research
Real Market Fresh (RMF) is a service that offers consumers the opportunity to connect with farmers, see what’s in season, and locate the nearest farmers’ market to them. While the service is free for consumers, it is subscription-based for the farmers and exclusively only for those who sell at farmers’ markets.
Through research in the field, I’ve realized that a big pain point for farmers is that they can’t brand or market themselves - limiting themselves from being reached by potential clients.
This is where Real Market Fresh comes in: farmers sign up and based on their subscription, we assign them to one of our RMF team members who takes care of them.
Real Market Fresh takes care of the consumers and the farmers. Being connected to the farm has never been easier.
Your assigned member takes care of it all: branding, photography, and marketing.
